EU Digital Product Passport, without the jargon
The DPP era starts now.
Digital Product Passports become mandatory in the EU category by category: batteries on 18 February 2027, textiles realistically 2028-2029, furniture after that. DPPera gets small and mid-size brands ready - plain-language guides, precise deadlines and a self-serve passport tool. No enterprise budget, no sales calls.
No account, no card. The demo page lives for 7 days, and you can keep it with one click.
Regulatory timeline
Solid line is law. Dashed line is a forecast.
Vendors tend to draw both the same way. On this site you can always see where the adopted regulation stops and the Commission's working plan begins.
- Jul 2024ESPR enters into force
- You are here 20 Jul 2026EU DPP Registry live
- 18 Feb 2027Batteries: passport mandatory
- ~2028-2029Textiles and apparel
- ~2029-2030Furniture
Start here
Free, and useful years before your deadline
A live passport in a minute
Fill in a few fields and get a real passport page with a working QR code and a print-ready label file for your supplier.
Build one now →The complete DPP guide
What the Digital Product Passport is, who it applies to, what data it must contain and how to prepare without buying enterprise software.
Deadlines with reminders
Pick your industry and get an email when a date that concerns you changes or approaches. Nothing else, no spam.
Durability by design
Published passports and printed QR codes are designed to stay online for years - backed by a backup copy written the moment you publish.
We watch the registry so you don't have to
Live since July 2026 - but no passport can be registered yet. We test it from the inside and write down what actually works.
The tool · 2027
A passport tool without enterprise theatre
No "book a demo" between you and the price: we are building a self-serve Digital Product Passport tool for fashion brands, with public pricing, that you can try before the rules even apply.
What it does
- Passports at batch level - the recommended minimum, not per-item overkill
- QR codes designed to keep resolving for years
- Scan analytics in every plan, including the free one
- Prices on the page, from day one
What it will not do
- Put a sales call between you and the price
- Charge a licence fee per product
- Hold your compliance data hostage
- Tell you the deadline is closer than it is
Monthly, in your inbox
Get DPPera Brief
A short monthly monitor of EU DPP regulations - deadlines, delegated acts and what they mean for your fashion brand. No spam, unsubscribe anytime.
Quick answers
The three questions everyone asks first
Is the DPP mandatory in 2026? +
For almost all products - no. The EU registry is live and the standards are published, but obligations start with batteries in February 2027 and reach most other categories, including textiles, around 2028-2030.
Does it apply to small fashion brands? +
Yes. There is no small-business exemption - the obligation follows the product onto the EU market, regardless of company size or where it is registered.
Is a QR code on my product already a DPP? +
No. A Digital Product Passport is a defined set of structured data with a registered unique identifier - the QR code is only the door that opens it.